Coneflower

About this plant

Echinacea purpurea 'PowWow Wild Berry' is a stunning cultivar celebrated for its intense, long-lasting magenta-pink flowers. These well-branched plants produce an abundance of cheerful, daisy-like blooms from early summer until the first frosts, providing a brilliant splash of color in any garden. Its compact and uniform growth habit makes 'PowWow Wild Berry' an excellent choice for borders, containers, mass plantings, or adding reliable beauty to perennial beds. The sturdy petals surround a prominent dark cone, creating a classic coneflower silhouette that stands out in the landscape. Beyond its undeniable beauty, this coneflower is a magnet for beneficial insects, butterflies, and hummingbirds, making it an invaluable addition to pollinator gardens. It's also remarkably low-maintenance and drought-tolerant once established, thriving with minimal fuss.

Installation timing

When we're in season, outside of the winter months, our goal is to get your plants installed within about two weeks. That window gives us enough time to secure your plants from our supplier and find a spot on the schedule. Throughout the process we stay in touch through notifications and your existing client portal on the main A Cut Above website, which is separate from this landscaping plants shop.

Care & maintenance

Easily grown in average, medium moisture, well-drained soils. Deadhead spent flowers to encourage reblooming and maintain a tidy appearance. Divide clumps every 3-4 years in spring or fall to maintain vigor. Tolerant of heat, humidity, and drought.

Watering suggestions

Proper watering is the single most important factor in your plant's survival after installation. Newly installed plants have a limited root system and rely on you for consistent moisture while they establish.

• First 2 weeks: Water deeply every day (or every other day in cooler, wet weather), soaking the root ball and surrounding soil.
• Weeks 3–12: Water deeply 2–3 times per week, adjusting for rain, heat, and soil drainage.
• After establishment: Water deeply about once a week during the growing season, and more often in extreme heat or drought.
• How to check: Stick a finger 2–3 inches into the soil near the roots — if it's dry, it's time to water. Deep, less-frequent watering encourages strong roots; shallow daily sprinkles do not.
• Avoid: Overwatering (soggy, waterlogged soil) is just as harmful as underwatering and can drown roots.

Watering needs vary by plant, season, soil, and exposure. Because proper watering is the customer's responsibility after installation, please make sure you understand and can follow these suggestions before ordering.

Good to know: plants and trees purchased from and installed by A Cut Above include a one-year limited warranty from the date of installation. Because plant survival depends heavily on proper watering and care after installation, losses caused by improper care, neglect, animal or chemical damage, or extreme weather are not covered, and we must be given the chance to inspect a struggling plant before it's removed or replaced. Coverage is one replacement per plant. Read our warranty info.